AI is helping AND hurting online search …
Over the last 1-2 years, AI has speeded up website creation and automated much of the work.
One side effect: there are so many ad-generation and pseudo information sites out there that normal search engine results are flooded with them.
Result: “normal” searches – typing a word or words into a search engine like Google.com – are pretty much a waste of time.
Ironically, AI is the current path to address some of this mess caused in part by AI 😉
Most search engines now have “summarizers” at the top of the first page to help with interpreting results. That has thus far been hit or miss for accuracy and usefulness, at least for me.
Better has been using AI-based services like Perplexity.
Now I just have to change years of habit …
Dealing with search “noise” is a significant business (and personal) productivity issue in the interim.
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